Pedaling towards parity: the importance of strengthening the presence of women in the Cycling Industry.

In the dynamic sector of micromobility in cycling, increasing female representation is crucial to overcoming systemic barriers and encouraging equity. It is vital to promote the integration and enhancement of women in leadership and development positions. Recent debates at the Velo City 2024 show, in particular the "Women in Cycling: Bring diversity to the bike sector" conference, have highlighted this issue, underlining the importance of diversifying viewpoints in the industry.

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20 million journeys! The e-bike boom and its challenges in North America. 

E-bikes are growing in popularity and use in major cities such as New York and Vancouver, and in smaller towns such as Omaha and Lincoln. In Vancouver, the introduction of e-bikes has helped to push the number of annual trips past the one million mark for the first time in 2023. In New York, almost half of the trips made with the Citi Bike system are made on e-bikes, which make up only 20% of the total fleet.

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Focus on Aspen!

Aspen, located in the mountains of Colorado, is famous for its stunning landscapes and commitment to environmental protection. It’s a popular destination for winter sports, but also for cycling, thanks to its extensive network of bike trails, including the remarkable 42 km Rio Grande Trail.

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